Wall Street Journal: Duck® Brand Hosts College Scholarship Competition

As highlighted in the Wall Street Journal, Duck® Brand offers college scholarships via a prom fashion competition on their Sitecore-powered site.

From the article: "For two Colorado students, duct tape helped seal dreams of a college education.

As part of a scholarship competition, Izzy Bristow and John Dyer used nearly 40 rolls of the tacky stuff to create off-the-wall fashions: prom suits and gowns in royal blue. The shiny adhesive outfits—hers with a detachable peacock-patterned collar—took 90 hours to construct and netted them $3,000 each as winners of the 'Stuck at Prom Scholarship Contest' sponsored by marketers of the Duck brand tape."

Duck® Brand is celebrating the 10th anniversary of this competition, with a site that's better than ever. Learn how they grew site traffic more than 200% and increased visitor 'stickiness.'

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