Insight into the future digital trends and online marketing opportunities
Sitecore Activity
Throughout the seminar, Sitecore CEO Michael Seifert and other members of the Sitecore team will present on the business benefits of increasing customer engagement alongside clients sharing stories of their success. Furthermore, Sitecore Partners will be present and share the newest trends within digital marketing.
Description
The founder of experience economy and marketing-guru, Joseph Pine, will be discussing the effects of mass customization and how it can benefit companies. Joe Pine will also discuss how businesses today should create marketing experiences engaging the customers in order to create demand.
Several cases will be presented by successful Nordic companies such as Top-Toy, HTC, Flügger and DBU. Representatives from each company will share the inspiring story of how they established their online success by working to optimize their digital web solutions and thereby grow their business.
Several Sitecore Partners will be present on the day and will showcase their idea of what the digital future will bring.