The 22nd and 23rd of March, the Demand Generation Forum event is being for the first time in China.

Sitecore Activity

At the event, Sitecore's own Jesper Broberg, VP Business Development, will be one of the key-note speakers and will be presenting on the topic of Market Automation for Demand Generation.

Description

The B2B Marketer forum issues the discussion and recent research on B2B marketing.

B2B marketing becomes more difficult than ever due to the new dynamics of B2B environment like innovative technologies, multiple information channels, and well-educated user market. As a result, the buying behavior of B2B users change fast especially in B2B professional service and other B2B equipment and technology industries. From leads generation approach to demand generation approach, B2B marketers, are you well prepared?