Consumer Goods

Featured Customer

Sara Lee

Sara Lee Corporation is a global consumer products company with food, beverage, and household and body care businesses.

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Selected Customers

Case Studies Only

Sitecore For Consumer Goods

ATOMIC

Sitecore Provides a Digital Journey for Major Ski Retailer

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Beiersdorf

As a world leading company, Beiersdorf is close to consumers, providing them with compelling, innovative products in Skin and Beauty care.

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Cadbury: Spots vs. Stripes

Creating a personalized visitor experience

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Duck® Brand

Duck® Brand -- bringing new meaning to website visitor stickiness, while increasing site traffic by more than 200%.

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Eneco

This leading energy company switched from Sharepoint to Sitecore, and as a result is saving an average of 50% in hosting and development costs

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Flügger

One of Scandinavia’s largest producers, distributors and resellers of construction paint, wood protection, wallpaper, painting tools, cleaning products and implements.

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FrieslandCampina

Leading corporate website dedicated to milk, powered by Sitecore.

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Furniture Village

Furniture Village is one of the largest and fastest growing furniture retailers in UK, with a turnover circa £250m and 39 stores.

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Green Mountain Coffee Roasters

Building successful ecommerce sites for the specialty coffee industry.

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Kährs

This Site of the Year winner needed a way to streamline their backend systems, so they turned to Sitecore.

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Kia Europe

Driving customers across multiple markets with Sitecore.

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Kia UK

Building an automotive website that has the ‘Power to Surprise.’

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Koninklijke Gazelle N.V.

Gazelle is successfully using Sitecore’s CMS, Online Marketing Suite (OMS), Email Campaign Manager (ECM), and plan to use Sitecore Ecommerce Enterprise Edition (SEEE).

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Mazda Australia

Mazda Australia brings the zoom-zoom to life online

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Mediq

Building a new pharmaceutical and medical supply website that is accessible and user-friendly.

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Molson Coors

Sitecore teams up with innovative brewer to provide superior global Web experience.

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Panasonic

Panasonic was committed to providing online visitors with a consistent brand experience and high level of usability.

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Pepsico

PepsiCo is a world leader in convenient snacks, foods and beverages, with revenues of more than $39 billion and more than 185,000 employees.

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Sealy

Improving the customer experience while maintaining brand consistency for a global leader in the bedding industry.

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Suzuki Motor Corporation

Suzuki – Improving the user experience for its dealers and customers, while streamlining site management

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The Royal Mint

The Royal Mint is responsible for producing all UK coinage and medals, and has a worldwide reputation for its high quality craftsmanship, heritage and artistry.

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Thule

Delivering multilingual functionality as well as multiple integrations for a seamless experience.

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TOP-TOY

This specialty toy chain chose Sitecore to improve the overall online experience for their customers

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Van Gansewinkel

Van Gansewinkel is leader in the Benelux and collects waste at more than 130,000 businesses. With Sitecore, they are offering customers a personalized experience.

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wagamama

The wagamama story began in 1992 when its first restaurant opened in London’s Bloomsbury; now the brand spans across 17 different countries.

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ATOMIC

Sitecore Provides a Digital Journey for Major Ski Retailer

View Case Study | Download Case Study | Watch Video

Cadbury: Spots vs. Stripes

Creating a personalized visitor experience

View Case Study

Duck® Brand

Duck® Brand -- bringing new meaning to website visitor stickiness, while increasing site traffic by more than 200%.

View Case Study | Download Case Study

Eneco

This leading energy company switched from Sharepoint to Sitecore, and as a result is saving an average of 50% in hosting and development costs

View Case Study

FrieslandCampina

Leading corporate website dedicated to milk, powered by Sitecore.

View Case Study | Download Case Study

Furniture Village

Furniture Village is one of the largest and fastest growing furniture retailers in UK, with a turnover circa £250m and 39 stores.

View Case Study

Green Mountain Coffee Roasters

Building successful ecommerce sites for the specialty coffee industry.

View Case Study

Kährs

This Site of the Year winner needed a way to streamline their backend systems, so they turned to Sitecore.

View Case Study

Kia Europe

Driving customers across multiple markets with Sitecore.

View Case Study | Download Case Study

Kia UK

Building an automotive website that has the ‘Power to Surprise.’

View Case Study | Download Case Study

Koninklijke Gazelle N.V.

Gazelle is successfully using Sitecore’s CMS, Online Marketing Suite (OMS), Email Campaign Manager (ECM), and plan to use Sitecore Ecommerce Enterprise Edition (SEEE).

View Case Study

Mazda Australia

Mazda Australia brings the zoom-zoom to life online

View Case Study | Download Case Study

Mediq

Building a new pharmaceutical and medical supply website that is accessible and user-friendly.

View Case Study | Download Case Study

Molson Coors

Sitecore teams up with innovative brewer to provide superior global Web experience.

View Case Study | Download Case Study

Panasonic

Panasonic was committed to providing online visitors with a consistent brand experience and high level of usability.

View Case Study

Sealy

Improving the customer experience while maintaining brand consistency for a global leader in the bedding industry.

View Case Study | Download Case Study

Suzuki Motor Corporation

Suzuki – Improving the user experience for its dealers and customers, while streamlining site management

View Case Study | Download Case Study

The Royal Mint

The Royal Mint is responsible for producing all UK coinage and medals, and has a worldwide reputation for its high quality craftsmanship, heritage and artistry.

View Case Study

Thule

Delivering multilingual functionality as well as multiple integrations for a seamless experience.

View Case Study

TOP-TOY

This specialty toy chain chose Sitecore to improve the overall online experience for their customers

View Case Study

Van Gansewinkel

Van Gansewinkel is leader in the Benelux and collects waste at more than 130,000 businesses. With Sitecore, they are offering customers a personalized experience.

View Case Study | Download Case Study

wagamama

The wagamama story began in 1992 when its first restaurant opened in London’s Bloomsbury; now the brand spans across 17 different countries.

View Case Study

Sitecore CMS for Retail and Consumer Goods Websites

sitecore best CMS retail and consumer goods

The web is the world’s largest marketplace, with sites offering anything and everything. To stand out from the crowd, you need a site that enables your search engine optimization strategy, engages customers, enhances repeat business and builds brand loyalty. Enter Sitecore.

Sitecore CMS helps retail and consumer goods companies:

Stay ahead of the competition with a compelling web experience
Support and engage users with next generation social networking including blogs and newsletters
Provide your community related merchandise, relevant ads, and unique offers consistent with their interests, profiles and search history
Improve customer satisfaction with an engaging customer experience
Magnify the power of all your online resources through your website by seamlessly integrating with your leading applications including customer databases and ecommerce services.

For retail and consumer goods companies, Sitecore provides:

Updates on the fly: simple content editor user interface and integration with leading applications allow seamless changes to the site.
Customer interaction: build a community where site users can post comments, rate products and ‘email a friend’
Eye-catching site design: Complete control and flexibility with site design coupled with powerful multimedia capabilities combine to form a website that stands out from the crowd.
Maximize business results by ready integration with leading applications including Akamai, Microsoft Commerce Server, InsiteCommerce, GoogleMaps and many more.

Leading Retail and Consumer Goods websites provide the following in their overall website Solution	Sitecore based website
Goals driven site, where focus and direction is provided for all content and functionality, reinforced by the system. Example- Quick links to direct visitors to the newest products added to your site
Personalization and targeted calls-to-action to build a dialog with each of your visitors. Example- Invitations to check out exclusive online content
An experience based website, where the visitor’s experience is highly valuable and is balanced with your site goals. Example- Exploring multiple brand offerings on one site
A constantly improving website which can experiment and test new content, messaging, imagery and design with A/B and multi-variate testing. Example-Ad rotation

Content Management System (CMS) Requirements for the most successful Retail and Consumer Goods websites

Brand enforcement and content reuse across all websites being managed by the CMS.More >

Sitecore natively supports multi-site support and content sharing across multiple sites, ensuring consistency. Further, Sitecore’s Patent pending validation technology can be configured to enforce branding requirements such as image sizing and corporate color enforcement.
Multi-lingual content.More >

Multi-language management is a cornerstone of Sitecore CMS, integrated into all aspects of content and site management. Languages can be made unique to very granular parts of a website or entire sites can be rendered in multiple languages.
Confidence in completing online transactions. More >

Sitecore provides Content management for many Commercial sites which deliver consumer transactions 7x24 around the world. Sitecore’s rich API allows extensive integration capabilities with all the leading databases and eCommerce engines.
Implicit or explicit Personalization.More >

Sitecore serves up completely dynamic content for every page, which can be controlled by implicit or explicit information on a per visit basis via integration with analytics packages.
Powerful Search and metadata abilities for classifying information.More >

Sitecore comes with Search included and can integrate with other Search tools. Further, Sitecore can be structured to any metadata standard and content can be classified with any taxonomy structure desired.
Social networking features for community building- blogs, Wikis, Forums and more.More >

Sitecore provides these capabilities as part of the overall solution, plus provides rich integration with extensive Community platforms.