Sitecore Business Blogs

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Why ‘customer experience’ will help marketing and IT departments to play nice

By Robert Holliday, January 28, 2015

Labelling. We’ve all done it. 

In the workplace where, more often than not, pressure runs high and patience runs low, it’s all too easy to label a certain person, team or department as a barrier to progress, simply because our goals or methods are different to theirs.

For too long, marketing and IT departments have suffered from ...

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How to Personalize the Retail Experience in 2015

By Ryan Donovan, January 26, 2015

From the conversations at NRF 2015, it’s clear that retailers are thinking about how to differentiate as digital experiences proliferate. Many have realized the need to create seamless, consistent shopping experiences that are personalized at the individual level. This capability is no longer limited to tech giants with deep pockets. All bran...

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Sitecore and Commerce: Open to All the Possibilities

By Darren Guarnaccia, January 12, 2015

A little over a year ago, when Sitecore acquired Commerce Server, we made our intentions clear: we are going to bring experience management to the commerce market by adopting an open commerce strategy. The first step in this journey was to deliver an integrated solution using our newly acquired Commerce technology; we did that in August w...

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Sitecore 8 – The Next Step in Building Customers for Life

By Mark Floisand, December 17, 2014

This week we're releasing Sitecore 8, an update to the Sitecore Experience Platform that makes it simple to turn every customer interaction into an extraordinary experience. We’ve built Sitecore 8 to be more customizable, comprehensive and automated, removing complexity that might otherwise hold marketers back. 2015 will be the year of custom...

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IN CASE YOU MISSED IT: HIGHLIGHTS FROM SYMPOSIUM LAS VEGAS 2014

By James Smith, September 15, 2014

Last week Sitecore brought over 1,200 marketers and developers together for insightful keynotes, breaking announcements, hands-on sessions, networking events and a Vegas-worthy party during Symposium 2014 Las Vegas. This week we’re keeping the Sitecore momentum going at Home, being held at the Palau De Congressos de Catalunya

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Impressions from the 2014 Sitecore Symposium in Las Vegas

By Lars Nielsen, September 12, 2014

We kicked off Symposium North America with an amazing keynote performance by my old friend and co-founder/CEO of Sitecore, Michael Seifert. (Strongly flanked by another friend Darren Guarnaccia and Mark Floisand.)

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