Laust Sondergaard joins Sitecore as Vice President of Business Development

Sitecore has announced Laust Sondergaard as their new VP of Business Development, joining the Sitecore office in London.

Laust co-founded Mondosoft, a global leader in site search and reporting solutions, serving over 2,200 customers worldwide. Laust also has extensive experience growing Mondo A/S, one of the most successful interactive web development agencies. He previously held senior management positions with leading European marketing and advertising agencies and was a strategic planner with Shell Oil.

“I wanted to join Sitecore because I see a really big possibility of success; the latest product version is way ahead of all the competition. The partner driven distribution platform has proved itself, the large install base has shown rapid growth and versions for both horizontal and vertical parts of the market are on the way.” says Laust Sondergaard.

Laust is often called upon to speak on web site usability, enterprise search, knowledge management and information access and delivery across the extended enterprise. He has been a featured speaker at the European Technology Round Table, the American Information Society, The British Online Information Conference and other leading events. Laust has a Masters in Business Administration from Copenhagen Business School.

“The Sitecore team is now deeper and broader with the addition of Laust” says Michael Seifert, CEO. “For several years now I have been impressed by Laust’s success in our industry, and we believe our customers, products and organization will all benefit with his experience.”