Blast Radius

Blast Radius is a global agency that takes a strategic approach to tackling the complex issues of growing brand and revenue in a digitally connected world.

Born online, Blast Radius believes that all effective marketing is interactive, and uses that knowledge to help marketers create “networked brands”. These brands are adapted to a world where advertising is losing its influence and consumers place more value on their interactions with online networks of friends, peers and advisors.

It brings together strategy, technology and creative expertise to identify the shared value or ideal that inspires both consumers and companies, and in doing so transform the way people interact with some of the world’s favorite brands, including Starbucks, Nike, Electronic Arts, NIVEA, Microsoft, and BMW.