JWT Specialized Communications

JWT Specialized Communications is a dedicated full service recruitment marketing and communications agency employing a team of 79 specialists in London backed by an additional 270+ worldwide that work across the entire communications mix. They handle a broad range of clients’ employee communications needs across the commercial, private, public, government, charitable and education sectors. JWT has helped Shell, McKinsey, the Metropolitan Police, the RAF, The Financial Services Authority, Merrill Lynch, KPMG and many others to recruit and retain their most valued employees. They are dedicated to understanding consumers and candidates better than anyone else. JWT operates on a truly global scale, partly because some clients require involvement in their international marketing or just their international media buying, partly because JWT's research projects often cross borders, and partly because they need to be able to report trends and advise on best practice. As you can imagine, a global network is of great assistance in this area, and JWT feels that they have learnt the art of running multinational projects, and making them work.

Services cover:

·          Research and Consultancy

·          Employer Branding

·          Recruitment and Employee Marketing

·          Recruitment and Selection

·          Education Marketing

·          Integrated Graduate and MBA recruitment

·          Interactive Solutions

·          Internal Communications

Put simply, JWT helps clients attract, recruit and retain people using all elements of the communications mix.  They have particular expertise online and the following should give you a feeling of what they are capable. 

Digital

JWT's approach to web communication has always been consultative and strategic, focusing on measuring and understanding the medium to offer clients quantitative and unbiased advice. They understand central database management and maintenance, content management systems, integration with legacy databases and applications, development of outbound consumer relationship tactics and fulfillment of corporate partnerships. JWT's mission is to help clients build their business and enhance their brand by leveraging web technologies, delivering a consistent experience and creating stronger relationships with target audiences. Specific services offered include: 

·          Digital strategy

·          Site reviews and analysis

·          Website design, development and build

·          Web creative - banners, buttons, interstitals, overts

·          Campaign planning

·          Media buying

·          Surveys

·          Microsites

·          Interactive games and scenarios

·          Content development

·          Interactive FAQs

·          Message boards

·          eCards

·          Candidate management/tracking

·          Online application forms

·          Site hosting

·          CD ROM/DVD production

·          Legacy system integration

·          Blogs