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Personalize across the entire experience

Each unique visitor is a real person. Does your marketing provide an experience that speaks to them individually? With Sitecore you can personalize the conversation seamlessly across channels.

Personalization Overview

personalization

Progressively personalize

Provide compelling experiences such as product recommendations, promotions, and content across the entire customer experience, learning more from each interaction and personalizing even further in the next.

Real-time personalization

Give your customers the experience they deserve through personalized, engaging content catered to their needs with the Sitecore® Experience Profile™
See how it's done

Leverage content profiling and patterns

Using Sitecore profile cards and pattern matching, prospects accumulate value based on how closely they match your ideal customer profiles. If a prospect immediately shows a close match to your top customer profile, fast-track the next interaction to trigger a call from sales, invite them to a webinar, or present a compelling offer. 

Personalization is easy for anyone

Sitecore’s personalization capabilities are designed for marketers. Create rules, add and edit content, preview personalized user experiences, build guided marketing automation plans, and test personalization efforts – quickly and easily.

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