Listen to and Learn from Customers: Tap into the Power of Social Networking

Drop the monologue and start conversing with your visitors. Sitecore CMS lets you get social and:

• Engage with customers and prospects using built-in functionality for blogs, wikis, forums, polls, surveys, web forms, and more
• Integrate leading social media platforms such as YetAnotherForum and Teligent’s Community Server 
• Gain visibility for your site with email-a-friend controls as well as automated social site integrations to Twitter, Facebook and more

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Combine Your Web and Social Media Strategies

As reported in eM+C, a study by market research firms Chadwick Martin Bailey and iModerate Research Technologies showed that consumers who are Facebook fans and Twitter followers of brands are more likely to recommend and buy from those brands than they were before becoming fans/followers.

For B2B and B2C companies alike, incorporating a social media strategy is a key initiative. Government organizations and non-profits are also finding success by fostering community interaction online. Sitecore CMS makes it easy to integrate your website efforts with social media platforms and sites while also offering community features for your visitors right on your site. With Sitecore’s out-of-the-box Web 2.0 features, you can build a user community without complex programming.

Create an Active User Community

Wouldn’t you like to have more of a dialogue with site visitors? With Sitecore, you can. Sitecore lets you:   

• Differentiate your site: Create a branded community that combines your unique content and experience with your visitors’ contributions including ratings, reviews and other user-generated content
• Engage with visitors: Encourage visitors to express themselves and interact with your company via wikis, forums, and message boards        
• Increase traffic through referrals: Make it easier for customers to pass on the good word to their friends and family about your product or service