Move Up on the Page and Stay There
According to an analysis by iCrossing, 95 percent of all site traffic from search engines comes from Page 1 results. IAB Europe and InSites Consultancy reported that 40 percent of European users give up after checking the first ten search results and 70 percent give up after scanning the first 20 results. The bottom line? If your site doesn’t come out near the top of search engine rankings, you’re missing out on traffic and prospects.
Sitecore CMS ensures that your site makes it to the top of search engine results and then stays there by providing the constant analysis and optimization you need to avoid the content “drift” that derails so many SEO efforts over time. Predefined vocabularies of search engine-optimized content, and guidance on which keywords to use where (and in what density) make it easy for content creators to use the terms that will get you found fast and drive traffic to your site.