Legrand powers up consumer-direct commerce capabilities in four months
Legrand is a global specialist in electrical and digital solutions for buildings of all kinds, in more than 80 countries. Valued Sitecore partner, Engagency was chosen to build Legrand’s inaugural online commerce capabilities.
Previously, US customers wanting to buy online were directed from the Legrand website to a channel partner’s site or store location. This created a disconnection between the sleek presentation on Legrand’s site and a utilitarian checkout experience. Engagency helped Legrand to craft a complete shopping experience to match the expectations of the consumers drawn to its stylish products.
Integrating Sitecore and uCommerce, Engagency built a streamlined, user-friendly buying experience for Legrand in just four months, from start to finish. Since going live, sales of the adorne® collection and other products now sold direct-to-consumer have exceeded expectations. More important, Legrand has established a new level of consumer engagement while increasing overall customer satisfaction.