Sitecore Produkt Ressourcen

Komplexe Anforderungen benötigen komplexe Lösungen. Hier können Sie sich über die
verschiedenen Anwendungsszenarieren, über aktuelle Lösungen für modernes Online-
Marketing und vieles mehr multimedial informieren. Nutzen Sie unsere Whitepaper, Case
Studies, Webinare, Filme und Broschüren, um sich ein umfassendes Bild von Sitecores
besonderer Leistungsfähigkeit zu machen. So international wie unsere Kunden sich auch wir,
deshalb finden Sie die meisten der Materialien in englischer Sprache.

Verfügbare MaterialienVideos | White Paper & E-Books | Webinars | Broschüren

Sitecore Videos

National Wildlife Federation

Video Länge - 3 Minuten

Sitecore Tour für Marketers und Geschäftskunden

Video Länge - 4 Minuten

Sitecore Videos >

White Paper & E-Books

2011 Gartner Magic Quadrant für Web Content Management

Dieser Gartner Magic Quadrant Bericht beurteilt führende Web CMS Anbieter und bietet eine Übersicht über den Web CMS Markt.

Sitecore WCM

Dieses Handbuch bietet einen Einblick in die derzeit verfügbaren WCM Wahlmöglichkeiten, behandelt die Auswahlvoraussetzungen für IT-und Business Nutzer und bietet Beratung hinsichtlich einer erfolgreichen WCM Evaluierung.

Sitecore CMS Evaluation Guide

This analyst guide to evaluating Sitecore encompasses hands-on product testing, customer interviews and implementation monitoring. See how Sitecore scores for business users and technologists in key criteria like usability, scalability and marketing/sales tools.

The Sitecore Solution for WCM

Bock & Company's report on the advantages of using Sitecore CMS to build an interactive web presence.

Online Content Speaks Volumes

An Aberdeen Group paper based upon a recent survey of 300 organizations regarding Best Web Content Management practices.

The 451 Group: Market Insight into Sitecore WCM

Leading technology-industry analyst firm The 451 Group evaluates Sitecore's position in the Web Content and Web Experience Management industries.

Five Success Factors for CMS Success: The IT Manager Perspective

What five criteria do IT managers need to consider to ensure a successful CMS/DMS evaluation process?

5 Key Ingredients of Social Media for Your Website

Drive targeted traffic and more leads to your website by using social media to create extended online communities.

Five Ways to Demonstrate Clear ROI

Learn five ways to validate your marketing ROI – and
impress your CEO – by tying all of your efforts directly to top-line growth generation.

Top Six Strategies for CMS/Digital Marketing Success: The Developer Perspective

Discover six key success factors to help ensure that your company’s web CMS solution is developer-friendly.

Aberdeen Study: The Business Value of Adapting Web Content for Mobile Devices

Based on Aberdeen's survey of over 220 organizations, this study gives you the hard data you need to drive your mobile efforts.

Aberdeen Study: Maximize Business Results Online-How WCM Technology is Transforming Digital Marketing

An Aberdeen Group study surveyed 157 enterprises on using Web Content Management and the link between revenue and online content management.

Aberdeen Group: Sales and Marketing Alignment

This report provides insight into how to achieve greater top-line revenue growth and improve lead management through aligning the sales and marketing processes.

Aberdeen Study: Next Generation Web Content Management

An Aberdeen Group report compiled insight from 1,740 companies to create a comprehensive assessment of current challenges and the future of WCM.

AMR Research: The Web as a Vital Artery for Strategy and Growth

This paper examines the heightened requirements for a web-enabled business strategy and ranks the WCM vendors that are best equipped to meet these needs.

Campaigning with Content

This whitepaper provides recommendations on campaigning with content to develop market awareness and deliver results.

Das beste Web CMS auswählen

Dieser Bericht stellt dar, welche Schlüsselanforderungen es bei einer CMS Beurteilung gibt.

Connected Marketing in the Real World: How Web-Email Integration Catalyzes Conversion

Building a connected marketing strategy that breaks down silos for email, web, mobile, social and other channels for increased conversions and better engaged visitors.

Courting Your Customers

Get the most out of your online channels to connect with customers, keep them engaged, and entice them to do business with you.

Personalization? It’s Easy!

Achieving predictive personalization across multiple channels? It's easy with the right tools.

How To Identify Online Marketing Suite Requirements

Read the June 2011 report from Forrester Consulting, "How To Identify Online Marketing Suite Requirements."

Forrester-Studie über Total Economic Impact. Die Rückkehr zum ‚Return on Investment' (ROI) von Sitecore CMS für seine Kunden

Die Rückkehr zum ‚Return on Investment‘
(ROI) von Sitecore CMS für seine Kunden

The Forrester Wave™: Web Content Management For Online Customer Experience, Q3 2011

Read the July 2011 report from Forrester Consulting, "The Forrester Wave™: Web Content Management For Online Customer Experience."

From Landing Page to Shopping Cart: Enhancing Your Website for Stellar E-Commerce

The online retail landscape offers increasing opportunity, but also greater competition. Learn how to distinguish yourself from the pack by giving your visitors the richly interactive online experience they crave.

From Web Analytics to Engagement Analytics: Quality Over Quantity

Traditional web analytics is all about aggregate data, without providing insight into how engaged your audience is as a result of marketing efforts.

How to Grow Revenue by Linking Online Channel to Business Processes

Gartner's case study on Tensar International, which integrated back office applications with Sitecore CMS and saw 4x increase in registered leads.

Using Search and Advanced Analytics to Target Content

Websites that use search technology, advanced analytics and the most dynamic aspects of Web content management will more accurately recognize and address changing user needs.

Top 10 Ways to Make a Website Customer-Centric

Most websites fail to work the way visitors to the site want them to work. Business leaders expect their sites to engage, influence and inform visitors. This report looks at ways to close the significant gaps that damage the customer's Web experience.

Effective Multilingual Content Strategies

A Gilbane Group study on how organizations can optimize their global content value chain.

Das Verwalten von Web Content mit Microsoft SharePoint: Chancen und Parameter

Es ist für jedes Unternehmen wichtig, eine Web Content Management (WCM) Lösung zu wählen, die sowohl die unmittelbaren Anforderungen erfüllt und langfristige Unterstützung bringt, als auch den strategischen Geschäftsbedürfnissen nach Veränderung und Wachstum genügt.

Molding Your Customer Experience

This whitepaper and accompanying workbook provide you with a step-by-step guide to molding the customer experience on your website.

.NET CMS Technical Whitepapers

Download the technical article bundle: technical and operational concepts of implementing a Sitecore-based solution.

Ovum Butler Group Technology Audit

Das führende europäische Analysehaus Ovum Butler Group, hat seinen Technology Audit der Sitecore CMS Produkte im November 2009 veröffentlicht.

Profiting from Branded Communities

Building a branded community to engage more loyal customers, build buzz, and capture both mind share and market share for profitable results.

Sitecore and the Marketing Experience

Empowering marketers with management of their content as well as the context (and flow) of their websites.

Sitecore CMS Implementation Best Practices

Technical best practices in implementing the Sitecore CMS for your website.

Managing the Mobile Rush: Smart Strategies for Multi‐channel Publishing

Are you ready for the mobile revolution? Learn how to engage current and new customers with a multi-channel engagement strategy encompassing mobile, email, and website activity.

Sitecore Vendor Profile

Analyst firm SiriusDecisions, Inc. provides an introduction to Sitecore with this comprehensive vendor profile.

Der "Sirenengesang" von Open Source CMS

Der ‚Sirenengesang‘ von Open Source ist mächtig, verspricht er doch Softwarelizenzkosten zu beseitigen und Einlass zu einer leidenschaftlichen, globalen Entwicklungsgemeinschaft zu gewähren. Aber sollten Enterprise-IT Unternehmen darauf hören?

Interessantes aus der Welt der Web Analytics

Sitecore ermöglicht dem Marketing mit Interessenten einen übergreifenden Dialog zu führen und Interessen immer besser zu verstehen.

When the Customer Experience Counts

Building a complete, 360-degree view of your customers- grow your business by turbo-charging your marketing campaigns and your sales enablement efforts with the Online Marketing Suite.

Warum Website Personalisierung wichtig ist

Erfolgreiches Marketing muss heute einen Spagat machen: über Massenkommunikation für
Reichweite sorgen und gleichzeitig mit Interessenten individuell in einen Dialog zu treten.

SEO Techniken und Technologie

Laut einer Analyse von iCrossing kommt 95 Prozent des Suchmaschinen Web-Traffic von der ersten Seite der Suchergebnisse.

Webinars

5 Tips wie Sie Social Media auf Ihrer Website integrieren

In diesem Webinar erfahren Sie wie Sie Ihre Website mit Social Media, Blogging, Twitter und Online Media verbessern können.

Die 7 Regeln hoch effizienter Websites

Stephen Covey, Autor des Bestsellers “The 7 Habits of Highly Effective People”, hat einige wichtige Prinzipien identifiziert, die sich ebenfalls auf Websites anwenden lassen.

Best in Class Website Results: 3 Technologies Better Used as 1

This webinar will discuss best practices for blending Web Content Management, Marketing Automation and Analytics in order to create a next generation website platform that fully engages your customers.

5 Best Practices: Email Marketing with Sitecore DMS

Gain insight into how to leverage the Sitecore Email Campaign Manager to drive website conversions.

5 Key Ingredients of B2B Social Media for Your Website

This webinar will discuss how to fully leverage social media tools to increase the business value of your B2B website.

5 Steps for Enhancing Your Online Customer Engagement

Bridging the latest CEM theory with pragmatic advice for implementing the necessary technology and strategy to enhance your organization's customer engagement.

5 Ways for Digital Marketers to Impress their CMO

Discover innovative ways to show online customer enagement and marketing ROI to show your marketing leaders your value.

The 7 Habits of Effective Higher Education Websites

Learn how to optimize your public facing collegiate website using the principles from Stephen Covey's "7 Habits of Highly Effective People."

7 Web Analytics Execs Must Know

Discover a proven process for determining Critical Success Factors and metrics that really matter to your organisation's bottom line.

Don’t Just Survive–Thrive! Website Strategies to Implement Now for Post-Recession Success

Co-presented with The Aberdeen Group, this webinar explains how to position your organization's website for future growth.

Accelerating Your Website's Global Reach

Leading best practices when considering; translation services, repurposing all or parts of your content globally, and ways to automate with technology such as Web CMS software.

Beyond Web Content Management: 4 Essential Strategies for Advancing Your Website's Business Impact

Hear from Jim Murphy of AMR Research on how Web Content Management is quickly changing, and how you can use 4 important strategies to leverage these changes for your business.

Bridging Your Marketing and Sales Systems to Fully Engage Customers

Why and how you can connect your CRM and Web CMS to increase your bottom line through enabling your sales team with web prospects.

Choosing the Best Web Content Management System

A presentation and Panel Discussion with non-linear creations, Siteworx and Sitecore on navigating the complex process of choosing a Web CMS.

Demystifying Web Engagement Management

The Gilbane Group explores WEM’s important characteristics, and how to properly implement them into your marketing strategy.

Driving Bottom Line Impact with Engagement Analytics

Wie können Sie die 3 Engagement Metrics nutzen und die Marketing Effektivität Ihrer Kampagnen messen?

Forrester Study on the Total Economic Impact/Return on Investment ROI of Sitecore CMS for its Customers

Just how much can Sitecore CMS impact your organization’s bottom line? Forrester Consulting and Sitecore discuss how Sitecore generates substantial revenue, increases savings, and drives business growth.

Get to Know Sitecore CMS 6

See how the CMS that is redefining web content management will empower your business users and enhance your website.

High Performance Teaming

How are organizations bonding IT and Marketing teams, two diverse groups and personality types, for website projects, which have so many constantly changing and interdependent features?

5 Ways to Improve Your Online Conversions by Better Understanding Your Visitors

Discover five ways to completely understand your website customers and improve your online conversions.

Increase Your Website’s PULL

Leading expert Darren Guarnaccia will discuss ways to optimize your site and keep it there without ‘time drift’, improving your SEO and marketing success, in an immediate and ongoing basis.

Managing the Connected Marketing Journey

Learn the latest research on how marketers are integrating digital channels to create a cohesive marketing program more profitable than the sum of its parts.

Managing Your Website On the Azure Cloud

Managing your website on the Azure Cloud can drastically reduce cost and time, allowing your company to devote resources to its core competencies. But is it a good fit for your organization?

Managing Your Website on the Cloud: Benefits for IT & Business Leaders

Managing your website on the cloud can drastically reduce cost and time, allowing your company to devote resources to its core competencies. But is it a good fit for your organisation?

Molding the Customer Experience

In this webinar you will discover the latest tools for leveraging interactive marketing on your website. From creating scenarios to targeting content, you'll hear insight into how to track the customer experience.

Multilingual Content Strategies

Join the Gilbane Group and Sitecore in an online panel discussion that will teach you how to create an online global marketing strategy, and how to sell the strategy within your organization.

Online Content Speaks Volumes

The Aberdeen Group presents their findings from a recent survey of 300 organizations to determine which are Best-in-Class, Average, and Laggards for online web content management and delivery, and explains what Best-in-Class is doing.

Commercial vs Open Source Web CMS: Practical Advice for your Selection Process

Explore the options and implications for choosing open source CMS applications and commercial CMS solutions.

Revolutionize Your Digital Marketing Program with True Customer Engagement

How to integration customer interaction across multiple channels including mobile, web, email and social to improve your marketing efficacy.

Die Verwendung von SharePoint für Ihre Website: Vorteile, Nachteile und Chancen

Wo liegen die Stärken und Grenzen von Microsoft SharePoint 2010 für das Verwalten von öffentlichen Websites? Erfahren Sie, wie Sie mehr mit Ihrer Website erreichen können, während Sie gleichzeitig Ihre .NET Investitionen sinnvoll einsetzen.

Sitecore Foundry: Manage Thousands of Websites with the Effort of One

Discover how Sitecore's breakthrough solution can provide quick results for your organization's remote site editors, while maintaining centralized control of branding and web communications strategy.

Stop the Random Acts of Marketing: How to Engage Your Customers with Consistency by Integrating Your Marketing Channels

Take a closer look at how the latest advances in marketing channel integration are making it easier than ever to create progressive, personalized engagement with each of your prospects.

Taking Your Websites Mobile: A Practical Guide for Marketers & Business Execs

Discover solid business justifications for taking your site mobile, relevant case studies and a practical road map for successfully navigating the process!

The 5 Paths to Web 2.0 Profit

Take away real-world, tested solutions from this webinar for enhancing your website and marketing message with Web 2.0.

The 7 Habits of Highly Effective Websites

Stephen Covey, author of “The 7 Habits of Highly Effective People” identified principles which also apply to modern websites. This webinar will discuss these leading principles and demonstrate some of the most effective website examples today.

Website Conversion and Social Media

A two session event hosted by the Online Marketing Institute. In this webinar Sitecore investigates how Stephen Covey’s “The 7 Habits of Highly Effective People” can be used to convert a higher percentage of your websites visitors.

Website Verbesserungen für Ihren E-Commerce Erfolg

Erfahren Sie mehr über die positiven Effekte die Personalisierung auf Ihre Website haben kann und wie Sie Ihre Kunden effecktiver ansprechen.

When Every Click Counts: An Insider's View of the Sitecore Online Marketing Suite

This webinar will provide a step-by-step demonstration on how to leverage the Sitecore Online Marketing Suite to create compelling web experiences.

Why Your Marketing Strategy Needs HEROes to Reach and Engage Customers

Empower your employees to take full advantage of social and interactive channels. Learn how you can create HEROes that drive your organisation to new levels of success!

Broschüren

Sitecore Customer Engagement Platform

Engagieren Sie Ihre Kunden über alle Kanäle hinweg und schaffen Sie messbare Ergebnisse.

Sitecore CMS

Sitecore CMS – das erste Web Content Management System, das Ihnen volle Kontrolle über den Erfolg Ihrer Website verleiht.

Sitecore Email Campaign Manager

The Email Campaign Manager provides insight into visitors, facilitating targeted content. At last, your email and website work together for less stress and more success.

Sitecore E-Commerce

It’s all about the site. The key to any successful e-commerce business is a website that attracts new visitors, optimizes conversion rates and keeps customers coming back for more. With Sitecore E-Commerce, your site is the business hub for managing your customer lifecycle, increasing conversions and providing personalized shopping experiences.

Sitecore Produkt Ressourcen

Sitecore Videos

White Paper & E-Books

Webinars

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