Will your brand reach its digital nirvana?

You’ve got to aim high. The huge advances we are all witnessing in digital marketing are unlocking unprecedented opportunities for marketers to take their customer experience to a whole new level.

So, what would be your brand’s digital nirvana? Sitecore Digital Trendspot is a one-day event dedicated to exploring the changes in digital marketing, discovering the art of the possible (and sometimes impossible) as brands move to their digital nirvana. Your brands’ digital nirvana might be completely different to another brand – your journey might find you building stunning digital customer experiences, translating the essence of your brand for digital channels, or discovering how to attract and keep lifetime customers in this ever-changing digital world.

We will have presentations from senior marketers across leading brands discussing how they have achieved digital nirvana for their brands. We will have the brightest and best thought leaders on the case from global agencies to explore what defines a lifetime customer, how to delight customers every time you interact, to keep your customers coming back for more.

With a keynote presentation and hosting by renowned TED presenter, all-round guru, past senior creative for Ogilvy and BBDO, now CCO at exc.io, one of Europe's newest multinational digital agencies - Dietmar Dahmen, the event promises to be a mix of inspiration, information and participation.

The 4 Digital Truths...

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This year's event...

Keynote presentation by Dietmar Dahmen

Dietmar has over twenty years of global advertising experience and has worked in Hamburg, Los Angeles, Munich and New York. Now based in Vienna, Dietmar Dahmen is one of the creative visionaries of the digital era.

Dietmar started his path as a strategic planner, and later moved on to become a highly decorated creative. He was Executive Creative Director with Ogilvy, Chief Creative Officer with BBDO and now finds his calling as a creative consultant and visionary - with emphasis on up-to-date marketing and digital trends and solutions, mostly working for big companies both in Europe and the US.

Dietmar Dahmen also teaches 'advertising' at the Film-Academy Ludwigsburg in Germany, with his students winning Gold Young Director Awards at Cannes Lions some fourteen times. He is a trainer on digital branding for EDCOM (part of the European Association of Communications Agencies) and a lecturer of design futures and contemporary branding at the University of Staffordshire at Wifi Vienna.

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Lifetime Customer Value?

Delivering an excellent customer experience every time, anticipating your customers’ needs and introducing moments of delight and surprise for your customers is a route to a long-standing customer relationship.

At Sitecore Digital Trendspot 2013, we are going to explore the whole topic of lifetime customers – how do you define a lifetime customer relationship, is it different depending on the sector and the business you are in? How do you attract, keep and retain a customer potentially for life? We have two dedicated workshops to discover more about lifetime customers.

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2012 Sessions from Sitecore Digital Trendspot event

View the sessions from Sitecore Digital Trendspot 2012 event

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Interviews from the last Digital Trendspot event

See what the speakers and delegates spoke about at the Digital Trendspot event at the Lancaster Hotel, London.

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Sitecore Digital Trendspot in pictures

Highlights from past events. Browse the image gallery.

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The track sessions covered a lot of interesting ground too, I could easily have attended all of them!

Mike Donegan
Universal Music Publishing International
A great insight into how leading brands use adaptive content to serve meaningful web content to give an optimized customer experience.

Kyle Cassidy
Phones4U
One of the best events I have been to in years – focused, information and very valuable insights and case studies.

David Gardiner
UniTech Ltd
In an age of digital it was great to have a day of personal connection to a supplier, personal insight and personalities.

Victoria Stansfield
Manchester City FC
Valuable chance to find out what's happening at the cutting edge of adaptive web technology within real company case-studies.

Alison Atkinson
London Philharmonic Orchestra
Great experience to find out how Sitecore has helped people combine their business and users needs to deliver successful digital engagement.

Andrea Bowes
Woodland Trust
Very inspiring for your company's digital strategy as well as ideas for the daily development and maintenance of the installation.

Kim Tingager
Kuwait Petroleum
An informative event, showcasing the power of Sitecore, while also demonstrating how to retain serendipity and avoid the dangers of the 'creepy' web experience.

Joe Downie
WaterAid
Concise, compact and real. A good synopsis of various companies' positions with regards to their challenges and objectives.

Suna Bull
Sutton Winson Ltd
The keynote speakers were well chosen and I found their opinions both interesting and insightful.

Mike Donegan
Universal Music Publishing International
A digital cocktail of insight and social web delights. Sitecore delivered an informative event that I would certainly attend again.

Roberta Lee
AMEC
Impeccably organised and ran like clockwork. I met some very interesting people, had some useful conversations.

Front Media
Stefan Cybichowski
Subject matter was very current and I was inspired by what other major organisations are doing in this space.

Faith Evans
BT
It was a very enjoyable day, I learnt a lot from all of the speakers and it was great to meet you and some of your colleagues.

Becky Hill
NSG
An inspiring insight into successful companies digital strategies.

Sarah Krekorian
Energy Saving Trust
A efficient, inspiring and insightful event, giving great insights on how to manage and exploit future online opportunities.

Michael Harboe
Jabra
A day for Digital Marketers to wake up and smell web usage.

Mizan Rahman
Goldman Sachs
It was insightful, really well organised and the speakers were fantastic. It's given us lot's to think about.

Zoe Hallinan
King Sturge LLP
Inspirational, forward-thinking and pretty darn cool!

Ruth Bushi
FitPro
It was a very polished event, with some very good presentations. Atmosphere, set-up and delivery all impressed.

Ruth Bushi
FitPro
Will be an event that will give a plethora of digital marketing ideas, not one to be missed!

Margaret Manning
CEO - ReadingRoom