Sitecore Business Blogs

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Let the good times roll, globally: Sitecore Symposium 2016 in New Orleans

By Darren Guarnaccia, July 22, 2016

It’s summertime in the northern hemisphere, but for all of us at Sitecore, it’s been anything but lazy. Last week we jointly announced with Microsoft a major expansion of our strategic partnership, and now our global organization is in overdrive preparing for Sitecore Symposium 2016, September 14-16 in New Orleans, LA.

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SITECORE PARTNER SERIES #11: OGILVY – REMOVING FEAR OF FAILURE FROM DIGITAL TRANSFORMATION

By Steven Goddard, July 20, 2016

As part of our Partner Series, I’ll be speaking to some of our key Australia and New Zealand-based digital partners to get an insight into life as a Sitecore partner.

This month I sat down with Jason Davey, Head of Digital at Ogilvy Australia, to discuss Ogilvy’s data-driven approach to brand development and the challenge of buildin
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Hats off to the winners of the 2015 Sitecore Experience Awards

By Scott Anderson, July 20, 2016

Can I just say that Sitecore customers are the most innovative thinkers and doers on the planet? They are. And today, we’re excited to announce the winners of the 2015 Sitecore Experience Awards for the North America region. The Sitecore Experience Awards is an annual competition that highlights the best and most progressive uses of the Sitec

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What does “context marketing” really mean?

By Charlotte Ziems, April 07, 2016

This post originally appeared in Marketing TechBlog.

As someone who’s made a career out of content, communication, and storytelling, I have a special place in my heart for the role of “context.” What we communicate—whether in business or in our personal lives—becomes relevant to our audience only when they understand

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PaaS and Irrelevancy of Multi-Tenancy

By Ryan Donovan, March 23, 2016

This article first appeared in insideBIGDATA.

The industry push over the last several years has been to re-architect for multi-tenant applications. This has become the hallmark of the majority of non-public cloud SaaS players. From a cost and manageability perspective—they simply had no choice. Managing large data centers and lots of machines...

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Making omnichannel marketing (finally) real!

By Mark Wheeler, March 17, 2016

I bet you haven’t had many, truly omnichannel experiences yet. It’s been the talk of the marketing world for some time now, but while many talk the talk, few companies have been able to walk the walk. One of the main reasons is that omnichannel demands a rethinking of your marketing beyond your marketing department. And although markete...

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