Sitecore Business Blogs

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Sitecore Partner Series #9 – PING Works: Bringing Back the Forgotten Art of Website Governance

By Steven Goddard, May 23, 2016

As part of our Partner Series, I’ll be speaking to some of our key Australia and New Zealand-based digital partners to get an insight into life as a Sitecore partner.

This month, I sat down with Peter McCowatt, Director of Business Development at PING Works, to discuss digital maturity, website governance and the importance of choosing the r
...

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SPEAK the language of marketers: Make their job easy, effective, exciting

By Darren Guarnaccia, May 18, 2016

Since we launched SPEAK—Sitecore Process Enablement Acceleration Kit—in 2014, its growth trajectory would make any marketer proud. SPEAK has evolved from being a cult favorite with Sitecore developers into a smash hit, reaching a large, enthusiastic audience of marketers.

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Sitecore Symposium hits the Big Easy for 2016

By Scott Anderson, April 15, 2016

Nothing gets me more excited than talking to Sitecore’s customers and partners. It never gets old to hear stories about so many innovative ways to break through the industry noise and stay connected with consumers. That’s why I’m excited to announce that registration is now open for Sitecore Symposium 2016 North America. Symposium...

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What does “context marketing” really mean?

By Charlotte Ziems, April 07, 2016

This post originally appeared in Marketing TechBlog.

As someone who’s made a career out of content, communication, and storytelling, I have a special place in my heart for the role of “context.” What we communicate—whether in business or in our personal lives—becomes relevant to our audience only when they understand

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PaaS and Irrelevancy of Multi-Tenancy

By Ryan Donovan, March 23, 2016

This article first appeared in insideBIGDATA.

The industry push over the last several years has been to re-architect for multi-tenant applications. This has become the hallmark of the majority of non-public cloud SaaS players. From a cost and manageability perspective—they simply had no choice. Managing large data centers and lots of machines...

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Making omnichannel marketing (finally) real!

By Mark Wheeler, March 17, 2016

I bet you haven’t had many, truly omnichannel experiences yet. It’s been the talk of the marketing world for some time now, but while many talk the talk, few companies have been able to walk the walk. One of the main reasons is that omnichannel demands a rethinking of your marketing beyond your marketing department. And although markete...

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