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Sausalito, CA—March 2, 2017—Sitecore®, the global leader in experience management software, today announced that Denise Parker has joined Sitecore as Executive Vice President, Business Operations, with immediate effect.
Parker will join Sitecore’s Executive Leadership team and be accountable for global commercial operations. Her focus will be to ensure cohesion, scalability and efficiency in commercial operations and supporting processes.
Parker brings 15 years of experience from the enterprise software and cloud market, spanning sales, consulting, and business development. She was most recently VP, Global Channel Sales at K2, a business application software company. Prior to that, Denise managed the top 15 global alliances for Microsoft, which included top Indian system integrators, European and US-based outsourcers, hosting companies, and strategic Independent Software Vendors (ISVs). Denise has also led business development and sales organizations in Asia, Europe, and North American markets.
“I knew I wanted to be with a firm that has a strong foundation to drive future growth, a leadership team committed to customer outcomes, and a culture that enables people to do their best work,” said Parker. “I am proud to be joining the Sitecore team and am energized by our possibilities.”
“Denise is a proven global operations expert and will make tremendous contributions to Sitecore and its continued double-digit growth,” said Michael Seifert, co-founder and CEO, Sitecore. “We are fortunate to have someone of Denise’s caliber join our fast-growing organization.”
Copenhagen, Denmark. – March 7, 2017 – Sitecore®, the global leader in customer experience management, today announced the complete list of winners of the Sitecore Experience Awards 2016. Every year, the Sitecore Experience Awards honor Sitecore customers and their partners who thoroughly demonstrate how their Sitecore solution is delivering an outstanding experience for customers and their own organization.
The categories for the 2016 awards were:
We were thrilled with the turnout of this year’s Sitecore Experience Award winners,” said Scott Anderson, CMO, Sitecore. “The depth of innovation, thought leadership and customer-centric thinking was the best yet and we are excited to see how future winners will harness the true power of context marketing.”
Complete winners list:
Global Ultimate Experience
KRM AG (ECCO)
Partner: DIS/PLAY A/S
Global People’s Choice
Southampton Football Club
Regional Ultimate Experience
Content Management: Best content strategy
Content Management: Marketing agility
Contextual Intelligence: Digital innovation
Contextual Intelligence: Best data-driven website
Omnichannel Automation: Best E-commerce experience
Omnichannel Automation: Real-time engagement
The Sitecore Experience Awards is an international competition held on an annual basis. Winners are selected in several categories within each region. The nominations list is based on input from partners, customers, the press, analysts, and colleagues. Nominees are asked to submit an application outlining how they are using Sitecore to generate amazing experiences that feel personal to every customer and create a powerful brand halo across every channel that delivers real business results. Winners demonstrate creativity in presentation, integration with rich data sources and applications, an ability to educate, inform and motivate to action, and a compelling overall user experience.
Visit www.sitecore.net/Sitecore-experience-awards to learn more about the global award winners.
Sitecore is the global leader in experience management software that enables context marketing. The Sitecore® Experience Platform™ manages content, supplies contextual intelligence, automates communications, and enables personalized commerce, at scale. It empowers marketers to deliver content in context of how customers have engaged with their brand, across every channel, in real time—before, during, and after a sale. More than 4,900 brands––including American Express, Carnival Cruise Lines, easyJet, and L’Oréal–– have trusted Sitecore for context marketing to deliver the personalized interactions that delight audiences, build loyalty, and drive revenue.
Sitecore and The Sitecore Experience Platform are either registered trademarks or tradermarks of Sitecore Corporation A/S in the USA and other countries. All other brand names, product names or trademarks belong to their respective holders. Sitecore reserves the right to alter product and services offerings, and specifications and pricing at any time without notice.
© 2017 Sitecore Corporation A/S. All rights reserved.
Sausalito, CA – March 14, 2017 – Sitecore®, the global leader in experience management software, today announced the continuing success of the Sunrise Senior Living Care Questionnaire, which creates a rich personalization and contextualized experience for site visitors in search of a senior living option.
“Finding the right senior care solution is both a complex experience and a very emotional decision – and even the basic terminology can be confusing,” said Abby See, Senior Director, Online Marketing, Sunrise Senior Living. “In the competitive senior care industry, providers bombard even casual digital visitors with a torrent of calls and emails. We wanted to create a different experience for our customers and prospects.”
Working with partner Delphic Digital, Sunrise Senior Living set out to improve the customer research process. Together, they created the Care Questionnaire which became the centerpiece of the Sunrise digital experience. By asking a few simple questions, Sunrise helps people to focus their research on the right type of necessary senior care, bringing structure to a stressful unknown.
“Through the questionnaire, visitors are directed to contextually relevant community pages, which are extremely popular because they give visitors a quick overview of a specific community,” See said. “Also, with a completed questionnaire, the visitor is assigned a care-based persona which then personalizes the homepage banner and customizes promotions throughout the site.”
“Understanding the mindset of your customers is an important piece of a marketer’s toolkit,” said Kate Dalbey, Senior Account Director, Delphic Digital. “And marrying that understanding to a personalized online experience ensures that the right person gets the right message at the right time. Customers are more engaged, marketers see a lift in metrics, and everyone feels the love. Sunrise understands their customers -- online and offline -- and the Care Questionnaire is a great example of that.”
Sunrise Senior Living, one of the largest memory care providers in the U.S., is the top choice for senior care in the U.S., Canada, and the U.K. with 32,000+ employees in 316 Sunrise communities. To build this new site, Sitecore and Delphic used Sitecore® Experience Platform™ 8.0 with the Sitecore® Experience Database™.
Sitecore is the global leader in experience management software that enables context marketing. The Sitecore® Experience Platform™ manages content, supplies contextual intelligence, automates communications, and enables personalized commerce, at scale. It empowers marketers to deliver content in context of how customers have engaged with their brand, across every channel, in real time—before, during, and after a sale. More than 4,900 brands—including American Express, Carnival Cruise Lines, easyJet, and L’Oréal—have trusted Sitecore for context marketing to deliver the personalized interactions that delight audiences, build loyalty, and drive revenue.
Hotwire PR for Sitecore
© 2017 Sitecore Corporation A/S. All rights reserved.