Provide compelling experiences such as product recommendations, promotions, and content across the entire customer experience, learning more from each interaction and personalizing even further in the next.
The Sitecore® Experience Platform™
Providing an elegant, integrated digital asset management (DAM) software solution that connects channels, engagement automation, and analytics to deliver a personalized customer experience
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Leverage content profiling and patterns
Using Sitecore profile cards and pattern matching, prospects accumulate value based on how closely they match your ideal customer profiles. If a prospect immediately shows a close match to your top customer profile, fast-track the next interaction to trigger a call from sales, invite them to a webinar, or present a compelling offer.
Personalization is easy for anyone
Sitecore’s personalization capabilities are designed for marketers. Create rules, add and edit content, preview personalized user experiences, build guided marketing automation plans, and test personalization efforts – quickly and easily.