Stop spamming your customers
Only send relevant email — and only send it to drive forward the conversation with your customer. Email should be a seamlessly connected part of your customer’s experience: consistent, tailored and personal. The Sitecore Experience Platform™ becomes an email CMS software platform, by using your connected customer information to ensure that you deliver relevant email and harness the results in other cross-channel interactions. By knowing your customers, you only send what they want and need. No more, no less.
Stay in touch
Keep the conversation with your customers moving by staying in touch with pertinent, timely communications that they value. Automate email nurturing campaigns to trigger based on specific events, behavior, or any experience profile information that’s available.
Connected marketing in the real world: how web-email integration catalyzes conversion
Take advantage of a technology platform that integrates web, email, mobile, social and other channels to accelerate conversions and optimize the conversation across all digital channels
Get more intimate
Automatically measure every interaction your customers have with each email and learn what makes them tick: What they opened, what they clicked on, and what device they did it from are all parts of the puzzle that help you know your customers better. Then offer them even more relevant content across any channel as you deepen the conversation.
Improve your conversions
Use your emails sparingly and effectively: less is more. Crafting email within the Sitecore Experience Platform drives better conversions and yields real business results, because your emails are completely connected with customer insights, making them relevant, meaningful, and well-timed. Just watch those conversion rates rise.