Give Your Sales Team the Competitive Advantage with Inside Intelligence

Close the loop between marketing and sales by identifying and nurturing new and active prospects on the website and delivering well-qualified leads to the sales team. With Sitecore Engagement Analytics, you can:

• Provide your sales team with in-depth intelligence on prospects using our out-of-the-box, daily lead report   
• Prioritise sales response and personalise marketing campaigns based on Sitecore’s lead profiling
• Integrate seamlessly with existing CRM systems (including Oracle and Salesforce)  
• Provide sales with proactive emails and sales rep-created alerts sent directly to PCs and mobile devices

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Help Your Sales Team Work Smarter

According to Forrester analyst Scott Santucci in an Aug 14. 2010 blog post What Is ‘Sales Enablement’ And How Did Forrester Go About Defining It?, “sales enablement is a strategic, ongoing process that equips all client-facing employees with the ability to consistently and systematically have a valuable conversation with the right set of customer stakeholders at each stage of the customer's problem-solving life cycle to optimise the return on investment of the selling system.

Sitecore Engagement Analytics helps enable your sales force to have these valuable conversations. By providing insight into the leads and customer behaviour emanating from a prospect’s entire experience — across websites, campaigns, and email marketing — your sales force can engage in more meaningfully conversations and close more deals, faster.

Drive Deeper Customer Engagement

A well-informed sales team knows what prospects to go after when and how to engage them most effectively. With Sitecore Engagement Analytics, you can rest assured your sales team has that knowledge—across every channel and for every customer segment. By adopting Sitecore Engagement Analytics, you can:

• Improve sales productivity: Shorten sales cycles with swift notification of well-qualified leads
• Drive revenue: Use improved customer knowledge to increase conversions and drive sales
• Build your prospect pipeline: Identify new and active prospects among website visitors