Conversion-Friendly Forms

Ask the Right Questions, Achieve the Right Outcomes

No need to wait for IT to create web forms for you. Sitecore CMS lets you:

  • Easily craft new forms to interact with website visitors and capture essential information
  • Assemble forms on-demand without programming
  • Personalise forms with pre-populated data and ask additional questions for progressive profiling
  • Build complex business logic into forms with just a few clicks
  • Automatically deliver data from your forms to your CRM or ERP system

Create forms on the fly. Watch how they perform. Adjust accordingly.

According to Clickz, leads lose 6x their effectiveness within the first hour of contacting your company. To maximise the value of a lead, you need to optimise your form, setting expectations with your prospects while ensuring you collect the essential information your sales team needs to respond.

With Sitecore's Web Forms for Marketers, you can easily assemble forms as needed, without any programming. Summary and usability reports show how well a form is performing, and every form element is completely customisable for an optimal user experience. Sitecore CMS even lets you deliver data from forms directly to your existing CRM or ERP system including Salesforce.com, Oracle, Microsoft Dynamics CRM, and SAP.

Interact Effectively with Website Visitors

With Sitecore’s Web Forms for Marketers, we’ve made it painless to capture the information you need to nurture leads and convert browsers into buyers. With Sitecore CMS, you can:

  • Improve conversions: Quickly create forms that target specific website visitors and spur them into taking desired actions  
  • Improve sales productivity: Provide your sales team with accurate, up-to-date leads by automatically populating your CRM system with forms data from website visitors     
  • Respond quickly to opportunities: Have you noticed website visitors looking for details about a new product? With Web Forms for Marketers, you can easily create a form to gather more information about these visitors. 

Technical Details

Easily Create Advanced Forms

  • Create dynamic and WYSIWYG forms on your website with ease and flexibility
  • Develop even advanced forms without programming
  • Forms are created as Sitecore sub-layouts (Microsoft .NET Ascx files) and include:
    • Absolute positioning controls on forms
    • Dynamic binding of events to functions in DLLs using .NET Reflection
    • Simple framework for building new functions and supplying descriptions
    • Use of standard WebControls from .NET
  • Uses Sitecore’s placeholder technology to position the form accordingly
  • Full postback architecture without writing codebehind functions
  • XHTML 1.0-compliant form data

Contact

Your Closest Sitecore Office

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San Francisco Bay Area
591 Redwood Highway, Bldg. #4000
Mill Valley, CA 94941

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